A New Era of Influence: Converting Likes into Sales

As influencer marketing alters the way consumers shop, social platforms have been slow to take advantage of the changing behaviour. But will shoppable influencer content drive commerce? Angela Seits, director of influencer marketing and branded content at PMG investigates.

Source: A New Era of Influence: Converting Likes into Sales – [Talking Influence]

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s