Consumers Reject Brands That Advertise on ‘Fake News’ and Objectionable Content Online

Harris Poll and DoubleVerify, the leading independent provider of digital media measurement software and analytics, announced the results of a new study showing that the majority of consumers online say it is important that a brand advertises on content that is safe, accurate and trustworthy.

Source: Study: Consumers Reject Brands That Advertise on ‘Fake News’ and Objectionable Content Online

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