Not since Henry Ford perfected his first production line in search of a “faster horse” has the automotive industry faced such sweeping change. How is it standing up to the challenge?
Category: Auto Studies
8 Millennial Car Buying Habits Your Dealership Needs to Know
Your Newest Customers, Millennials, Are Changing Up the Car Buying Process. So Where Should You Focus Your Efforts?
Source: 8 Millennial Car Buying Habits Your Dealership Needs to Know
Self-driving cars may be decades away, but safety features common on Tesla and Toyota vehicles are already saving lives
Tesla and Toyota are leaders in making safety features like automatic emergency braking standard in their vehicles, according to Consumer Reports.
Source: Safety features on Tesla, Toyota cars preventing crashes – Business Insider
Most drivers say automated tech has saved them from crashes
A majority of drivers with advanced auto safety technologies in their cars say the features have helped keep them out of crashes, according to a new survey from Consumer Reports.
Source: Most drivers say automated tech has saved them from crashes – CNN
Half of consumers want self-driving experience in 5 years
More than half of global consumers are keen to adopt autonomous vehicles in the next five years, a new study has found.
Source: Half of consumers want self-driving experience in 5 years
More Millennials Want Sedans but Older Generations Can’t Stop Buying SUVs
Nissan surveyed a big batch of Americans between the ages of 18 and 65, finding a greater affinity for sedans in younger people than old.
Source: More Millennials Want Sedans but Older Generations Can’t Stop Buying SUVs: Study – The Drive
New electric car study reveals buyer ‘tipping points’
EVs offering 300 miles of range and more rapid chargers are seen as the key to the widespread adoption of electric vehicles, says ‘ground-breaking’ study.
Source: New electric car study reveals buyer ‘tipping points’
Pacific Study: Value For Money Versus Status Symbol With ‘Under The Hood’ – B&T
Got a car client on the books? Well, mark this as a “must read”. For everyone else, let the universe decide. Or not.
Source: Pacific Study: Value For Money Versus Status Symbol With ‘Under The Hood’ – B&T
How automotive is navigating a transforming landscape | PR Week
Survey finds 71 percent of consumers skeptical of autonomous vehicle technology
Nearly three-quarters of Americans (71 percent) still aren’t sure whether or not to trust autonomous vehicles, according to AAA’s annual automated vehicle
Source: Survey finds 71 percent of consumers skeptical of autonomous vehicle technology