Source: Consumers start to wake up to COVID-19 threat to the economy, new survey shows – MarketWatch
Category: Consumers
Panera debuts $9/month unlimited coffee and tea subscription
Panera is the first nationwide restaurant to offer a coffee subscription.
Source: Panera debuts $9/month unlimited coffee and tea subscription
Why some people can’t get a good grip on their finances
Millionaires pay cash for stuff that you or I would probably have to make payments on. That’s why I’ve never been able to understand how someone with so much could ever end up with so little. But the truth is, it doesn’t matter if you’re working a part-time job at a movie theater or raking […]
Source: Why some people can’t get a good grip on their finances – CUInsight
Control & convenience top 2020 consumer trends
Convenience and personal control will be the biggest consumer trends of 2020, Euromonitor International says. Brands must balance trust, security and delivery expectations to gain consumers’ loyalty.
Source: Control & convenience top 2020 consumer trends – Food & Drink Business
Over 60% of Millennials are using ‘buy now, pay later’ services when shopping
Waste not, want not: UK consumers use apps to fight food waste
Consumers confused by distinction between biobased and biodegradable plastics
Two groups of materials are called bioplastics, although they are not necessarily identical: There are biodegradable plastics that can be composted, and biobased plastics that are made of renewable resources but are not biodegradable.
Source: Consumers confused by distinction between biobased and biodegradable plastics | PlasticsToday
Half of U.S. Consumers Buying Disruptor Brands
Many in-debt consumers are unwilling to stop spending
If your credit card balance grows to the point that you are unable to pay it in full at the end of the month, perhaps the prudent thing to do is to reduce
Source: Many in-debt consumers are unwilling to stop spending, survey finds
“With moment marketing, we compete with everyone.”
When does a condom compete with a digestive and a taxi app? When all want to pun on the same event on social media. We spoke to Shradha Agarwal, COO, Grapes Digital that’s big on this style. We couldn’t help notice a considerable rise in the way brands are attempting to leverage topical, time-sensitive and responsive communication as a way of driving engagement and social media reach.