The Toy Association is stepping up its year-round efforts to help members hone their influencer strategies.
Source: Toy Association Fosters Meaningful Partnerships • The Toy Book
Category: Toys
Mini Brands are the latest bizarre toy craze to sweep the nation
On-the-Road Doll Pop-Ups : Barbie Pop-Up
The Biggest Toy Industry Trends In 2019
The toy business changes constantly and every year different trends are key to selling products. These trends will be the drivers in 2019.
Top Toy Trends of 2019 Announced at Toy Fair New York
London Toy Fair Highlights 2019 | Trend Bible
At the London Toy Fair 2019 we evidenced an increasing number of brands responding to sustainability concerns with new alternative materials for baby and children’s produ
The messy game of building a kids brand: ‘We need to define our stories better’
Building a kids brand can get sticky, especially when the market is full of products that typically fall into two broad buckets: conventional products crowded with mascots, superheroes, and cartoon characters; or the stripped-down, simpler look of the natural kids set.
Source: The messy game of building a kids brand: ‘We need to define our stories better’
Spielwarenmesse: Toy trend 2018: Explore Nature – children conquering nature
The Explore Nature toy trend brings children closer to nature through play & encourages them to explore & investigate the green oases around them.
Source: Spielwarenmesse: Toy trend 2018: Explore Nature – children conquering nature
Tiggly On Smart Toys to Reduce Screen Time | PYMNTS.com
In a world dominated by technology, retailer Tiggly focuses on making screens a part of playtime without allowing them to become a kid’s dominant mode of play.
Source: Tiggly On Smart Toys to Reduce Screen Time | PYMNTS.com
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