Category: Influencers
On YouTube or Instagram? Here’s what it takes to make money as social media ‘influencer’
CLOSE LOS ANGELES — Even after all these years, the offer still sounds really enticing. Point a camera at yourself, attract an audience, and get rewarded for your efforts by YouTube. Pose with a product and make money from brands on Instagram.
Source: On YouTube or Instagram? Here’s what it takes to make money as social media ‘influencer’
Meet the murfers: laid-back mums or busy brand-builders?
A coterie of Australian influencers are taking a particular corner of Instagram by storm, one expensive oven at a time
Source: Meet the murfers: laid-back mums or busy brand-builders? | Life and style | The Guardian
What’s up, doc? How ‘medical influencers’ are muddling health facts online
On social media, where doctors and nurses find fame thanks to their on-camera personalities, credible and safe medical information might be left behind in the process
Source: What’s up, doc? How ‘medical influencers’ are muddling health facts online | National Post
Why People Don’t Believe Anything Influencers Do Anymore
We’re starting to see influencers for what they are — brands with something to sell.
Source: Why People Don’t Believe Tana Mongeau And Jake Paul’s Engagement Is Real
Why 200K People Couldn’t Look Away From This Influencer’s Viral Wedding Stunt
And why there’s a good chance this won’t be the last viral wedding of its kind.
Source: Marissa Fuchs Proposal Stunt Shows Power Of Influencers
Fashion Ambitionist’s viral proposal was also a marketing stunt
A fashion influencer was swept off on a multi-day surprise engagement. It was also a marketing stunt.
Source: Fashion Ambitionist’s viral proposal was also a marketing stunt – Vox
Authentically fake: influencers are breaking boundaries between real and digital worlds
Dazed Beauty’s Bunny Kinney discusses transformation in the age of influence.
Source: Authentically fake: influencers are breaking boundaries between real and digital worlds
Is the era of the influencer over, or just evolving?
Instagram is trialling removing likes, influencers are getting their arses out at Chernobyl, #ads are lowering engagement – what’s next for the divisive demographic?
Source: Is the era of the influencer over, or just evolving? | Dazed
How brands are using online influencers in TV commercials?
NewBusinessInsights 