Majority of Customers Want Brand Responses to Online Reviews – Convenience Store Decisions

An Uberall study finds customers want personalized responses to online reviews. Brand feedback to customer comments is increasingly important to shoppers, a new study found. Uberall Inc. announced the results of its “Customer Review Report,” analyzing how shoppers evaluate brick-and-mortar store reviews online. For the study, Uberall commissioned a survey of more than 1,000 consumers […]

Source: Majority of Customers Want Brand Responses to Online Reviews – Convenience Store Decisions